Building authentic relationships through community

“Community is the foundation to success” – Kirsten Jones.

At County Business Clubs Sussex 100, we believe that our community is the bedrock upon which everything else is built. It’s not just about networking or business connections; it’s about creating a space where people can come together, share their stories and forge relationships that are grounded in authenticity and trust.

For nearly two years, I’ve had the privilege of hosting our Top Table storytelling dinners, and each event reinforces one fundamental truth: when people are given the space to be open, honest and vulnerable, something truly magical happens. It’s in these moments of shared experience that the real power of storytelling reveals itself. People are not just talking; they are connecting on a deeper level, finding common ground in their struggles and triumphs.

This sense of connection was beautifully highlighted at our recent gathering at Ridgeview Wine Estate. Watching our guests share their journeys with such raw honesty and genuine vulnerability was a powerful reminder of why we do what we do. Every story shared, every moment of authenticity embraced strengthens the bonds between us, transforming a room full of individuals into a true community.

Building this kind of environment didn’t happen overnight. It took time to realise that we might not be for everyone, and that’s okay. When you are clear about your values and your mission, you naturally attract people who resonate with that vision. It’s not about trying to appeal to everyone; it’s about finding those who share your passion and are willing to join you on that journey.

Through storytelling, we are not just building connections; we are creating a legacy of trust and understanding. When people open up and share their authentic selves, they lay the foundation for relationships that go beyond surface-level interactions. These are the relationships that last, built on mutual respect, empathy, and the shared human experience.

The value of these storytelling dinners goes beyond the moment. They create lasting ripple effects, fostering a culture where openness is celebrated and authenticity is the norm. By prioritising these kinds of connections, we are cultivating a community that supports and lifts each other up, both personally and professionally.

If you believe in the power of storytelling, if you value real conversations that lead to meaningful connections, we invite you to be part of our journey. Together, we can create a space where every story matters and every voice is heard — a community where lasting relationships are built on the simple act of sharing who we truly are.

By Sam Thomas, Co Founder, County Business Clubs.

www.countybusinessclubs.co.uk