Automotive agency accelerates into 2022

67 Degrees is an automotive website and marketing agency doing things differently. Its unique approach to the industry, paired with unrivalled customer service has seen the business grow from strength to strength during 2021, when the company more than doubled its team.

Supporting a cross-section of car dealerships across the country, 67 Degrees works with independent and prestige dealers, car supermarkets, and multi-franchise groups, delivering striking and impactful results for the trade. 

Since 2016, the agency has been at the forefront of creating award-winning websites and digital marketing strategies for car dealerships all over the UK, and in its home county of Sussex.     

Website launches and welcoming new clients

Automotive marketing is evolving, and 67 Degrees is well positioned to help its customers stand out from the crowd by driving businesses beyond the forecourt and into a digital marketplace.

As well as welcoming influential new clients from across the industry, the team has launched websites for Sussex-based car customers, including; Premier GT, Monza Sport, Tempest 4 Cars, Manor Car Sales, and more recently, Lighthouse Car Centre in Shoreham.  

Justin Woodford, 67 Degrees co-founder and CTO, says: “The success of any dealer’s digital presence should be a fundamental part of their strategy and growth. From an independent dealership with just 10 cars in stock, to a giant car supermarket with hundreds of vehicles on offer, we can cater for any size business.

“Our platform is not a one-size-fits-all solution; we understand that every customer is different, so each of our website builds requires a unique and bespoke approach. Ultimately, we are here to bring our clients ideas to life in the best possible way.” 

Functionality is key to an outstanding website, so 67 Degrees work with a wide variety of third-party providers to ensure seamless integrations to power any dealership’s online capabilities. 

Similarly, in a world where demand for online shopping has grown exponentially, the agency now offers its very own e-commerce product. It works in two ways; either allowing a car dealership’s customers to reserve a vehicle, or to fully transact online, so a customer can have a vehicle delivered to their home without the need of visiting a showroom in person. It’s a plugin that can totally transform the business of any dealer.

Award wins and accolades

Through the creation of innovative products and marketing solutions, 67 Degrees have picked up many awards and commendations over the past 12 months – not only for their achievements as an agency, but also for their customers’ successes too.

In 2021, 67 Degrees were recognised in the annual Car Dealer Power Awards, designed to highlight the best suppliers to do business with – awards which are voted for by the dealers themselves. The agency celebrated winning the ‘Website Provider for Independent Dealers’ award for the fourth year in a row, as well as the coveted ‘Extra Mile Award’ for the second year running – an accolade not yet achieved by any other business in the trade.   

It’s safe to say the 67 Degrees team were over the moon with both these achievements. Laura Coleby, the company’s co-founder and CEO, says: “It’s extremely humbling to be recognised by our peers in the industry by bringing home some prestigious industry awards over the last few months. This type of recognition pays tribute to our ethos of working closely with our customers, in order to achieve outstanding results.”

As for its customers, 67 Degrees also celebrated 13 award-wins and commendations for its online solutions and campaigns on behalf of dealers – with hopes to do even better this year. Laura adds: “If you are a dealership striving for the best, wanting to own an incredible reputation and accelerate in the industry, then we would love to hear from you – your business and ours could be the perfect fit!”     

Ready to recruit new talent

67 Degrees is a team of like-minded professionals all working towards the same goal; to be the leaders and innovators in their field, whilst providing outstanding customer service. Specialising in bespoke website design, e-commerce solutions and marketing services exclusively for the automotive industry, the agency is actively recruiting fresh new talent to join its ever-growing team. 

Located in the grounds of Brighton City Airport, the Shoreham-based company currently has a number of job openings available, including; Paid Media Manager, Front End Web Developer, Full Stack Software Engineer (PHP), and an Office Administrator. From flexible working hours, a work-from-home policy, free parking, team days out and great office perks, there’s so many reasons to join the team. 

If you’re looking for a new challenge and want to be part of an award-winning team, then 67 Degrees wants you to get in touch. To find out more, visit 67degrees.co.uk/work-with-us for further details about each of the available roles.