Brighton up your Marketing

2nd February 2021

Posted on Categories Networking & EventsTags , , ,

Here to help you create a standout brand!

Here at YBrighton we pride ourselves on creating engaging experiences which showcase our fantastic city. What you may not know is we have a whole inhouse creative team with a wealth of creative experience across all areas of creative, from brand strategy through to print, digital and video.

Nothing brings us more pleasure than helping local businesses be the best they can be. Whether you’re looking for a full rebrand, a tactical re-vamp or digital, video or print assets to support your messaging, our down to earth creative crew are on hand to guide you through your creative journey.

Understanding your world

With a focus on your vision, mission statement and objectives, our creatives set to work, brainstorming, researching the competitive set, and pulling together inspiration boards which lead to the creation of your new logo, graphics, content or campaign. We know that every brief and project is an invitation into your world, so we carefully consider each touch point to ensure it delivers on your objectives. Our aim is to bring your brand identity to life whilst keeping your business objectives and messaging at the forefront of everything we do.

Brand Strategy

We get to know your story, goals and dreams. Where do you see your brand going in the future? What are the insights that will drive your target market? What is the short, medium and long term innovation pipeline?  This allows us to create an identity that is meaningful and memorable. Whether it’s bringing a new brand or product to life through a brand vision and guidelines or helping you reshape and refresh your brand identity, we’ll work with you to help drive your business forward in the right direction.

Digital

With a team of front-end developers, creative designers, and programmers we’re ready to tackle all your digital projects. We’ve deployed global communication platforms, reward & recognition schemes and bespoke email campaigns for some of the UK’s top brands. 

A long-term SEO strategy (organic) and an ROI goal is the first step to putting your local business on the map. That’s why we work with you to find your target audience, their requirements, and how your business can help. In combination with a SEM strategy (paid) we can help create dynamic display ads and social media plans that best target your audience for the ultimate return on investment. To capture the interest of your target audience, our design team create eye-catching creatives to set you apart from the competition. From the more traditional animated, static & responsive display ads to epic video and digital out-of-home ads.

Our geeky but gifted team design and build user friendly, engaging websites, email marketing solutions as well as developing web and native apps. Give the team a presentation to bring to life and they’re never happier, we’re talking engaging layouts, animations and infographics. If it’s a full template or simply a tidy, the team can liaise directly with presenters and offer onsite support to ensure every slide is consistent and engaging, we can help spread the word in style!

Print & Display

Pros at standing out from the crowd, we get that sometimes your message needs to be larger than life. From business print, display, event materials or promotion print, everything our studio designs is with your objectives in mind to ensure every output is on brand and on message. We are in a digital age, but don’t underestimate the importance of print, business cards, flyers, event programmes, packaging, and signage, we can create magic with your brand.

Video & Multimedia

One of the most impactful ways to tell your brand’s story is through the power of video.

When time is ticking, nothing says more, shares more, or engages quite like video. Our team can help you plan, storyboard, film and produce engaging content for a multitude of platforms.

Our in-house team also means the world of 2D and 3D motion graphics, animation and audio production is at your fingertips. From creating eye-catching animation to tell your brand story, to developing content to launch a product into new markets, we know all the secrets to creating impact for your brand, grabbing attention and most importantly, keeping it.

YBrighton HQ is based a stone’s throw from Brighton beach, right in the heart of our vibrant city. Professionals in partnering form and function, consider us your first port of call – we’re primed and ready to hit your inbox with inspirational creative to take your brand to the next level in 2021.

Feeling creative? Drop us a line.

Email: louisa@ybrighton.co.uk
Tel: 07825 773160
www.ybrighton.co.uk