Football legends take on top content creators at StriveAid, a charity football match
11th December 2024Money raised will support CALM, a suicide prevention charity.
Team Roberto Carlos played team Gilberto Silva in a football charity match called StriveAid at the award-winning Dripping Pan in Lewes.
The teams taking part in StriveAid consisted of content creators, including John Nellis, SpecsGonzalez and FUT Crunch, and former footballing legends such as Jens Lehmann, Stiliyan Petrov, Jérémie Aliadière and Ivi Casagrande.
This was all to support the fantastic charity – CALM (campaign against living miserably). CALM is a suicide prevention charity which helps 28,000 people a month – helping those who really need it. A special charity which was the main incentive for the day.
The total attendance on the day was 2,800 – a record amount for Lewes.
The game ended 5-3 to team Gilberto Silva – with Jérémie Aliadière scoring, content creator Big John scoring a hat-trick and Lil Jr (Junior Pereira) the other scorer.
As for Roberto’s team, the Brazilian himself scored one of his world-famous free kicks. Many agreed, it was a special moment to witness a footballing legend achieve the same type of feat that they’d previously been lauded for in 1997 vs France.
A Star Barbers scored a half volley as well as Dan Muino cutting inside and scoring past the ScouseGK.
The event not only raised a lot of money for an incredible charity, but it also gave children the day of a lifetime. Meeting their content creating and ex footballing heroes, plus having unique access to those they look up to. It was a day that everyone involved will never forget.
StriveAid also provided a truly unique outlook on charity matches. Aside from a luxury day where players got treated like footballers, they also had a visit from the media.
The likes of Sky Sports, BBC, Goal and many more were present on the day to create content and honour this special day – totalling a significant amount of engagement on content filmed at the game.
In fact, the total viewership from content at the event was significant. After just seven days, this number has reached over 30 million views.