Sussex Chamber of Commerce strikes deal with AI firm to boost growth and sustainability
16th April 2024Ana Christie, CEO of the Chamber, explains how it will benefit members.
Sussex Chamber has recently partnered with Reveela.com, a cutting-edge digital marketing platform.
This strategic collaboration aims to help Chamber members gain a competitive advantage in both local and international markets by leveraging advanced digital marketing capabilities powered by new energy-reducing Artificial Intelligence, developed by Reveela Technologies and part-funded by Innovate UK.
Understanding the crucial need for companies to adapt and embrace both digital strategies and NetZero initiatives in order to thrive and remain relevant, Sussex Chambers of Commerce has taken a proactive step to transition its printed Business Edge membership magazine into a digital one on the Reveela platform, with the net impact creating a reduction of over 300 tonnes of carbon emissions over a ten-year period. This move is anticipated to yield further substantial, measurable outcomes in support of NetZero initiatives over the next decade including the preservation of approx. 8,000 trees associated with printed products, the conservation of 15 million litres of fresh water linked to magazine production, and the mitigation of scope 3 emissions associated with product distribution.
Through this collaboration, members will have access to Reveela’s digital marketing platform, enabling businesses to reach a wider targeted audience specific to their niche, enhance their online presence, boost customer engagement and build stronger alliances within digital communities and publishers. Providing the ability to raise awareness of the region’s commercial viability is expected to make a significant impact on the region’s economy, encouraging inward investment and stimulating exporting.
A key benefit of this partnership lies in the opportunity it presents for both Sussex Chamber and its member businesses to minimise their carbon footprint and contribute to a sustainable future while growing and thriving in the digital age. By embracing digital marketing technologies designed for energy efficiency, companies will benefit from the opportunities new technology brings.
This shift towards sustainability aligns with Sussex Chambers of Commerce’s commitment to supporting eco-friendly practices and minimising the environmental impact for its members.
Ana Christie, CEO of Sussex Chambers of Commerce, expressed her excitement about the partnership, stating: “We are delighted to team up with Reveela.com to provide our members with digital marketing expertise. As a forward-thinking Chamber, we have invested heavily in delivering these advanced approaches to drive our members’ businesses forward. In today’s digital age, businesses must harness the power of technology to thrive and succeed. This collaboration will not only benefit our members by helping them grow their businesses, but also contribute to a more sustainable future.”
As part of this ongoing collaboration, Sussex Chambers of Commerce and Reveela.com will organise training programs and workshops to educate members on the significance of digital marketing and equip them with the necessary skills to effectively promote their products and services online.
The partnership between Sussex Chambers of Commerce and Reveela.com exemplifies a commitment to economic progress and sustainability in business.