The 1st Central County Ground: so much more than cricket

Nestled between the South Downs and the Sussex coastline, The 1st Central County Ground in Hove is a multi-purpose venue that offers so much more than elite, professional cricket.

As well as being home of the oldest professional sports club in the world, The 1st Central County Ground is a historic venue that hosts matchdays, concerts, conferences and events, bringing over 110,000 guests through its doors each year.

Located in central Hove, less than a mile from Brighton train station featuring fast connections from London by train and with ample parking, Sussex Cricket combines unique facilities with excellent transport links and affordability.

Whether you’re looking to entertain key clients, network with like-minded businesses, or want to engage with family audiences, corporate hospitality guests, digital followers, and international broadcast audiences, countless opportunities exist at the home of Sussex Cricket.

First-class business networking

Established in 2011, The Boundary Club is Sussex Cricket’s premium business networking and membership club, where business meets cricket, hosted right on the boundary’s edge of The 1st Central County Ground in Hove.

We aim to bring like-minded Sussex and South-east based businesses together nine times a year for informal networking, three-course lunch and a guest speaker with the majority of events set to a backdrop of first-class cricket.

Each event sees over 100 members and guests made up of key decision makes from SME’s to large enterprises in a variety of sectors.

With three levels of membership available, there is a package to suit every business need.

Full throttle client entertainment

With some of the world’s best players on display alongside an array of homegrown, local talent, let the Sussex Cricket teams provide you and your clients the perfect backdrop for corporate hospitality.

If it’s a quintessentially British day out you’re looking for, then look no further than hospitality packages available during the County Championship fixtures. Enjoy the traditional atmosphere of a red-ball cricket game, whilst our friendly hospitality team cater to your every need.

Big sixes, international superstars and sell-out crowds, T20 Blast nights at The 1st Central County Ground are the perfect nights for you to give your clients an experience they won’t forget.

Experience a high-quality dining alongside high-octane, fast-paced cricket that will leave your clients wanting more.

And finally, if you’re after something in between, corporate hospitality at one of our Metro Bank One Day Cup fixtures is the answer.

The One Day Cup combines the traditional atmosphere of County Championship cricket, with the explosive nature of the T20 game, all wrapped in a single day.

Packages are designed with you and your clients in mind, whether you’re looking for an all-inclusive option, or something with more flexibility to make the day your own, Sussex Cricket has you covered.

Sponsorship that pushes boundaries

As well as being a venue that welcomes people from all over the country for male and female cricket, The 1st Central County Ground sees over 110,000 guests pass through its doors every single year for all manner of events.

As well as providing sponsorship of cricket matches across all three formats of the game, a number of additional sponsorship opportunities exist at community events held at the ground, such as fireworks night and charity fundraising days.

Not only that, but we also provide businesses with a range of physical and digital advertising opportunities to enable your brand to be seen by hundreds of thousands of eyes each year.

Whether you want your company’s name displayed in The 1st Central County Ground or would like to partner with us for digital campaigns, there are openings for everyone.

The ultimate partnership

Our partners enjoy a range of benefits, including year-round association with the Sussex Cricket brand, both nationally and internationally.

Bespoke packages can be created with each brand’s unique marketing objective in mind, ensuring maximum brand awareness, organic engagement and unrivalled entertainment opportunities.

Sussex Cricket offers three levels of corporate partnership, giving your business a truly unique opportunity to build an alliance with a globally recognised sporting organisation.

Perfectly positioned for conferences and events

Boasting incredible modern facilities and inspiring pitch views, The 1st Central County Ground is not only one of the most historic venues in Sussex, but also one of the finest.

From dinners, to receptions, to weddings, to conferences, to business meetings, and everything in between, our inhouse team are available to ensure your event is a success.

A variety of spaces are available to hire, including our Pavilion, Boardroom, Dining Room and Hospitality Suite in Cow Corner.

If you are interested in discussing any of the exciting options available for you and your clients, please contact our Corporate Sales team at corporatesales@sussexcricket.co.uk